Browse Tools by Category
Start Here (3)
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![Understanding Creativity]()
5 MIN READUnderstanding Creativity
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![How Creative Are You?]()
19 MIN READHow Creative Are You?
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![Encouraging Team Creativity]()
8 MIN READEncouraging Team Creativity
Helping Your People to Think Creatively
Brainstorming (9)
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![Brainstorming]()
12 MIN READBrainstorming
Generating Many Radical, Creative Ideas
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![Brainwriting]()
10 MIN READBrainwriting
Enabling Everyone to Share Their Creative Ideas
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![Reverse Brainstorming]()
5 MIN READReverse Brainstorming
A Different Approach to Brainstorming
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![Starbursting]()
4 MIN READStarbursting
Understanding New Ideas by Brainstorming Questions
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![The Charette Procedure]()
5 MIN READThe Charette Procedure
Brainstorming Multiple Ideas With Multiple Stakeholders
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![Crawford's Slip Writing Method]()
4 MIN READCrawford's Slip Writing Method
Generating Ideas and Solutions From Many Contributors
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![Round-Robin Brainstorming]()
5 MIN READRound-Robin Brainstorming
Allowing Everyone to Contribute
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![Rolestorming]()
5 MIN READRolestorming
Improving Group Brainstorming
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![Online Brainstorming]()
7 MIN READOnline Brainstorming
Using Technology to Harness Your Team's Ideas
Other Idea-Generation Tools (7)
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![New Ideas - Strategies and Techniques]()
11 MIN READNew Ideas - Strategies and Techniques
Inspiring Innovation Through Creative Thinking
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![O'Connor's Seven Essential Innovation Questions (SEIQ) Framework]()
7 MIN READO'Connor's Seven Essential Innovation Questions (SEIQ) Framework
Asking Questions, Generating Ideas
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![Metaphorical Thinking]()
9 MIN READMetaphorical Thinking
Using Comparisons to Express Ideas and Solve Problems
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![Reversal]()
2 MIN READReversal
Improving Products and Services
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![SCAMPER]()
8 MIN READSCAMPER
Improving Products and Services
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![Attribute Listing and Morphological Analysis]()
5 MIN READAttribute Listing and Morphological Analysis
Tools for Creating New Products and Services
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![The Reframing Matrix]()
6 MIN READThe Reframing Matrix
Using Creative Perspectives to Solve Problems
Creativity Processes (11)
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![DO IT]()
6 MIN READDO IT
A Simple Process for Creative Thinking
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![TRIZ]()
8 MIN READTRIZ
A Powerful Methodology for Creative Problem-Solving
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![Beyonder Creativity]()
10 MIN READBeyonder Creativity
Moving From the Ordinary to the Extraordinary
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![Stealth Innovation]()
9 MIN READStealth Innovation
Going Underground to Get Things Done
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![Practical Innovation]()
8 MIN READPractical Innovation
Encouraging and Managing Curiosity
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![What Is Stage-Gate® Innovation?]()
10 MIN READWhat Is Stage-Gate® Innovation?
Making Sure Only Your Best Ideas Make it to Market
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![Kano Model Analysis]()
9 MIN READKano Model Analysis
Delivering Products That Will Delight
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![Design Thinking]()
9 MIN READDesign Thinking
A Creative Strategy For Innovation
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![Turn Your Idea Into Reality]()
11 MIN READTurn Your Idea Into Reality
Getting Good Ideas Off the Drawing Board
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![The Disney Creative Strategy]()
10 MIN READThe Disney Creative Strategy
Fusing Imagination and Planning
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![Doblin's 10 Types of Innovation®]()
12 MIN READDoblin's 10 Types of Innovation®
Spread Your Creative Efforts Across Your Organization
Further Resources
Bite–Sized Training (1)
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![Get Creative!]()
60 MIN READGet Creative!
Book Insights (19)
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![Beyond the Idea]()
15 MIN READBeyond the Idea
By Vijay Govindarajan and Chris Trimble
This book shows you how to take action on innovative ideas. Learn more about...
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![Gamestorming]()
15 MIN READGamestorming
By Dave Gray, Sunni Brown, and James Macanufo
This book looks at some new approaches to group creativity that are fun, dynamic...
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![Little Bets]()
15 MIN READLittle Bets
By Peter Sims
This book explores how small low-risk actions can help us discover, test, and develop...
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![Brainsteering]()
15 MIN READBrainsteering
By Kevin and Shawn Coyle
This entertaining book helps you come up with creative ideas by asking the "right...
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![Innovation to the Core]()
15 MIN READInnovation to the Core
By Peter Skarzynski and Rowan Gibson
Most organizations recognize that innovating is crucial for survival. But few manage to translate...
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![Creative Intelligence]()
15 MIN READCreative Intelligence
By Bruce Nussbaum
This book looks at how we can all boost our "creative intelligence" to come...
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![Developing New Products and Services]()
15 MIN READDeveloping New Products and Services
By G. Lawrence Sanders
This book guides you through a process for delivering products and services that stand...
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![Red Thread Thinking]()
15 MIN READRed Thread Thinking
By Debra Kaye
This fascinating book explores how you can have better ideas and solve problems more...
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![The Art of Insight]()
15 MIN READThe Art of Insight
By Charles Kiefer and Malcolm Constable
This book looks at how you can come up with more fresh ideas, and...
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![Collective Genius]()
15 MIN READCollective Genius
By Linda A. Hill, Greg Brandeau, Emily Truelove, and Kent Lineback
This book outlines how leaders at companies such as eBay and Pixar encourage innovation...
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![Well Designed]()
15 MIN READWell Designed
By Jon Kolko
This book describe a four-step process for developing products that people cherish. Learn more...
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![Yes, And]()
15 MIN READYes, And
By Kelly Leonard and Tom Yorton
Learn how you can use the principles of improvisational theater to improve your collaboration...
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![The Art of the Start 2.0]()
15 MIN READThe Art of the Start 2.0
By Guy Kawasaki
Get some practical tips for getting a new idea off the ground, whether you're...
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![Wired to Create]()
15 MIN READWired to Create
By Scott Barry Kaufman and Carolyn Gregoire
Human beings have an innate ability to be creative. Authors Scott Barry Kaufman and...
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![The Net And The Butterfly]()
15 MIN READThe Net And The Butterfly
By Olivia Fox Cabane and Judah Pollack
Authors Olivia Fox Cabane and Judah Pollack examine ways to give your brain more...
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![Fifty Inventions That Shaped the Modern Economy]()
15 MIN READFifty Inventions That Shaped the Modern Economy
By Tim Harford
Author Tim Harford examines both the benefits and downsides of the 50 key innovations...
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![The Creative Thinking Handbook]()
15 MIN READThe Creative Thinking Handbook
By Chris Griffiths with Melina Costi
Forget thinking outside the box - throw the box away! Discover Chris Griffiths’ strategies...
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![Experimentation Works]()
15 MIN READExperimentation Works
By Stefan H. Thomke
In this podcast, we review "Experimentation Works: The Surprising Power of Business Experiments," by Stefan H.
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![The Alchemy of Us]()
15 MIN READThe Alchemy of Us
By Ainissa Ramirez
In this podcast, we review “The Alchemy of Us: How Humans and Matter Transformed One...
Expert Interviews (7)
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![Too Fast To Think]()
30 MIN READToo Fast To Think
Chris Lewis
Author Chris Lewis says people are at their most creative when they have the...
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![Big Little Breakthroughs]()
30 MIN READBig Little Breakthroughs
Josh Linkner
In this podcast, creativity expert Josh Linkner talks to Mind Tools about his methods...
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![Be More Creative]()
23 MIN READBe More Creative
Mind Tools Expert Voices
In this episode of our Expert Voices podcast series, we bring together the best...
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![The Power of Zigging When Everyone Else Zags]()
30 MIN READThe Power of Zigging When Everyone Else Zags
Linda Rottenberg
Being seen as crazy isn't always a bad thing, especially when you're an entrepreneur...
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![The Three Box Solution]()
30 MIN READThe Three Box Solution
Vijay Govindarajan
"Innovation is important, innovation is hard, innovation can be done," says innovation and strategy...
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![Uncertainty]()
30 MIN READUncertainty
Jonathan Fields
In this interview Jonathan Fields tells us how to turn fear and doubt into...
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![The 4 Lenses of Innovation]()
30 MIN READThe 4 Lenses of Innovation
Rowan Gibson
In this interview, we learn about four ways of thinking you can adopt to...
