4 MINS

5 Customer Service Parables Video

Video Transcript

What can you do to improve customer service in your organization?

As unbelievable as they might seem, the following tales of legendary customer service happened exactly as they are described.

The Tiger and the Giraffe. Once, there was a little girl called Lily. She couldn't understand why the tiger bread at her local Sainsbury's wasn't called giraffe bread. To her eyes, the pattern on the loaf looked much more like a giraffe's spots than a tiger's stripes. She wrote to the company to express her confusion. The company wrote back saying they loved her idea, and duly renamed the bread.

Moral: embrace feedback. Listening to your customers will help ensure their wants and needs are being met.

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